A manufacturers' representatives (rep), also known as
sales agent, is an individual, sales agency or company
that sells a manufacturer's products to wholesale and
retail customers.
When a manufacturer hires a manufacturers rep firm,
this usually means that a contract is signed between
the two companies, which empower the rep to sell the
manufacturer's products as an agent in a defined territory,
The products are usually ordered directly from the
manufacturer, who then pays a sales commission to the
manufacturers rep firm. The commission rate varies
according to the market and the product type.
An international manufacturers' representative is
responsible for handling inventory, dealing with tariffs,
and complying with government regulations.
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